NEWS > 16 December 2024

Discover the winners of the 2024 Cosmoprof India Awards

The Cosmoprof India Awards, a project by the Cosmoprof network, curated by the global agency BEAUTYSTREAMS, honored the top products, most captivating design concepts, and groundbreaking innovations showcased at Cosmoprof and Cosmopack India.

A panel of esteemed experts composed of International and Local Retailers, Brand Executives, Buyers, Designers, R&D experts, B2B & B2C Press, evaluated and selected the finest innovations from 2024 exhibitors. 
Discover the extraordinary companies that claimed the spotlight as Cosmoprof & Cosmopack India 2024 Winners. 
 
Let’s unveil the innovations and brilliance that earned them this prestigious recognition!
 
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For the Innovative Technology Category, VVF India Ltd. Wins with VBrass™ Butter a.k.a (also known as) VEGAROL® MS Butter (India)

The jury appreciated how this ingredient takes mustard oil — traditionally used in India to massage skin and hair — and converts it into a butter to be used in cosmetic formulas.

The ingredient is an emollient butter derived from mustard oil that’s been obtained from mustard seeds. It has been enhanced with select fractions of plant-based fatty alcohols to transform the oil into a soft fatty acid ester composition. Extracted from mustard seeds via either a mechanical screw press or with an organic solvent, the mustard oil is then hydrolyzed using water to generate the mustard fatty acids, which are then distilled. After this, the mustard fatty acid residue is transformed into the VBrass™ Butter ingredient,when it reacts with the fatty alcohol. Billed as a more affordable alternative to shea butter for formulators, the panel liked that the VBrassÔ Butter’s carbon footprint is reduced, compared to that of shea butter. Another juror added that “the fact that the ingredient can be incorporated into skin, hair, and body formulas really makes the product very versatile.” Discover more.
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For the Skin Care, Personal Care, Body Care Products, Fragrance Category, Mintree Premier Lifestyle & Beauty Pvt. Ltd. Wins with Vedic Valley – Chakra Energizing Facial Kit (India)

Jurors described this kit, which incorporates several Ayurvedic wellness traditions, as offering an “interesting combination of Indian traditional concepts of chakra balancing combined with [a] facial treatment.” Designed for use in salons, the treatment encompasses the Nabhi Sutra Oil, which is applied on the navel for health and skin benefits; an acupressure mat, which the client lies on during the facial to release endorphins, help blood circulation, and relieve aches and fatigue; and crystals, placed on the face during the treatment to channel the stones’ energy to harmonize the seven chakras in the body. The facial also sees Ayurvedic herbs including kumkumadi tailam, turmeric, licorice, Indian ginseng, saffron, honey, mulberry, and amla applied to the face, to brighten and hydrate. It’s claimed that the treatment results in a more even skin tone, internal detoxification, boosted collagen, and an enhanced glow. The kit additionally garnered praise for being an “excellent creation [with] sustainable packaging,” while one panel member described it as a “great innovation.” Discover more
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For the Packaging Design & Materials Category, ISIMAT Siebdruckmaschinen GmbH Wins with The Koi Can (Germany)

Showcasing a form of foiling decoration that creates aesthetically appealing packaging with both visual and haptic effects, jurors liked that The Koi Can offers “dynamic design solutions,” and represents “good design possibilities and efficiency.” The concept uses a single machine to achieve the different printing effects, captured in ISIMAT’s patented inLINE® FOILING method. inLINE® FOILING can be used to create decoration effects spanning silkscreen printing, matte details, or a multi-metallic effect. In addition, the method’s UV technology offers faster drying times and reduced energy consumption during the production process. Its techniques can be applied to aerosol bottles or cans, or for beverage packaging, such as premium, limited edition, or seasonal offerings. One panel member noted how “salable” the innovation is, while another pointed to its “high level of innovation and shelf appeal.”
 
Discover more.
 
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For the Hair & Nail Products Category, Celestetic Wins with Hair Boost & Hair Stamp (Belgium)

Celestetic’s hair serum and microneedling concept was singled out by the panel for its “interesting hair care approach,” with one juror calling the way the microneedling stimulates the scalp and delivers the actives deep into the skin “innovative.” Intended to improve scalp health, hair growth, and hair’s vitality, the serum’s active ingredients include acetyl tetrapeptide-3, which activates cell regeneration and stimulates hair follicles to increase hair density and strength; copper tripeptide-1, which promotes hair tissue repair and stimulates collagen production; and Trifolium pratense, or clover flower extract, which acts as a natural inhibitor of DHT, a hormone implicated in hair loss. One panel member noted that the ingredients “look excellent” and another liked the concept’s “non-invasive hair care approach.” Among the treatment’s benefits are accelerating hair growth by stimulating hair follicles; strengthening and thickening hair; reducing brittleness and breakage; promoting denser, longer-lasting hair; and regenerating and repairing inactive or damaged hair bulbs. Discover more.
 
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For the Make-Up, Skin Care, Hair Care Formula Category, Regi India Cosmetics Pvt. Ltd. Wins with Don’t Be Shy Cheek Potion (India)

Jurors praised this blush for combining “skin care with make-up,” for a product that not only appeals to Gen Z but is “marketable to a wider age range,” the panel pointed out. The liquid cheek color is formulated with an advanced hydra-gel matrix, which offers moisture-locking properties alongside a fresh, light sensation. And the brand’s Hyalu-Cushion technology, at 2%, is inspired by the effect of cosmetic procedures to plump and fill wrinkles. Alongside this are soft-focus fillers to impart luminosity and blur imperfections; a Hold-Tech system that combines silicone resin with auto-fixing agents for long-wear comfort; and Madagascar ginger root extract at 0.2%, for protection against visible light, blue light, UV damage, and pollution. One juror called the Don’t Be Shy Cheek Potion an “interesting, trendy, and caring cheek and blush product,” while another dubbed it “unique.” In addition, the formula’s flexible pigments oGer blendable and buildable coverage, without appearing patchy or artificial. Discover more.

Are you an exhibitor at Cosmoprof Worldwide Bologna? Apply now for Cosmoprof & Cosmopack Awards 2025!

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