The Italian Pavilion consists of Italian companies participating in Cosmoprof and represents all sectors of the cosmetics industry.
Cosmetics represent a major economic sector for Italy, and Beauty Made in Italy is a brand recognized all over the world.
The growth of the sector is promoted by the activities of the ICE Agency, which aims to consolidate the Italian presence in historical markets, and to the development of internationalization strategies directed at high-potential markets.
Cosmetica Italia – the personal care association represents the entire cosmetics industry chain and supports companies in developing their business in Italy and abroad.
Italian Trade Agency is present with Italian companies at the principal beauty expositions at:
COSMOPROF NORTH AMERICA LAS VEGAS | COSMOPROF ASEAN BANGKOK | COSMOPROF INDIA MUMBAI | SOUTH CHINA BEAUTY EXPO
Also at Cosmoprof WorldWide Bologna, because it is an essential time for their business.
The figures of Cosmetica Italia, partner of Bologna Fiere Cosmoprof
Italian Trade Agency and Cosmetica Italia will support the initiative as a worldwide known brand, their aim is to promote the excellence, awareness, and availability of Italian beauty products and brands to the global market and consumers.
Elevating beauty, defining quality. The Italian beauty industry embodies our country’s penchant for creativity, design and excellence in production. Every product is a work of art and no detail is overlooked. Our leadership stems from the high standards of safety and quality applied by our industry, which invests 6% of its turnover in research and development.