2025 EDITION
BOLOGNA, ITALY
FAIR DISTRICT
MARCH 20-22, 2025
MARCH 20-23, 2025
Characterized by a clear focus on innovation while caring for the environment and investing in sustainability, the Swedish beauty brands in this collective exhibition are trendsetters redefining the beauty routine for all genders by harmonizing nature, innovation, and a deep respect for the environment, offering a minimalist, natural and effective approach to beauty without compromising on the quality and customer experience.
From skincare, cosmetics and haircare to beauty devices, vanity units and intimate care this year’s Swedish beauty exhibition provides a complete spectrum of the beauty made in Sweden.
Discover the companies of the Swedish country pavilion. If you are not logged in yet, login or register to see the full information.
The Swedish nature serves as an inspiration to many of the Swedish beauty brands, as they look for new ways of creating products showcasing both inner and outer beauty using natural ingredients and sustainable packaging in order to reach a smaller footprint on the cosmetics industry.
The Swedish nature can be considered a place to seek creativity, harmony, and new ideas that can be turned into cutting-edge innovations for the beauty scene.
Discover the companies of the Swedish country pavilion. If you are not logged in yet, login or register to see the full information.
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